The Ill-fated Brand Trip That Took Over TikTok

Tarte Cosmetics is Being Accused of Racism (Again)


Episode Notes

On today’s show, Rachelle is joined by ICYMI favorite, Nadira Goffe to talk about the makeup meltdown that’s taken over TikTok. The two dissect a Miami F1 brand trip sponsored by Tarte Cosmetics that ended in multiple apology videos and a promise by Tarte CEO Maureen Kelly to make her brand’s creator program more equitable. They dive deep into Tarte’s less than inclusive history and explain how exactly Pyrex got involved.

This podcast is produced by Se’era Spragley Ricks, Rachelle Hampton and Daisy Rosario.


About the Show

Join Rachelle Hampton twice a week as we gaze deep into the online abyss—and tell you what’s gazing back.

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  • Nadira Goffe is an associate writer of culture at Slate.

  • Rachelle Hampton is a culture writer and reporter at Slate and co-host of ICYMI. Her work has appeared in the New Republic, Pacific Standard, Smithsonian Magazine, and In These Times. She still hasn't recovered from Tumblr’s demise.