Why Everyone’s Talking About Elmo

The little red monster is all over our feeds.


Episode Notes

Elmo has been filling up the TikTok and Twitter feeds these past few weeks with his unique pronunciations and feud with a pet rock. On today’s episode, Rachelle and Madison try to chart the arc of this recent virality, and explain why Elmo is a member of the Black community. They also watched Hype House on Netflix so you don’t have to.

Podcast production by Daniel Schroeder and Derek John.


About the Show

Join Rachelle Hampton twice a week as we gaze deep into the online abyss—and tell you what’s gazing back.

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  • Rachelle Hampton is a culture writer and reporter at Slate and co-host of ICYMI. Her work has appeared in the New Republic, Pacific Standard, Smithsonian Magazine, and In These Times. She still hasn't recovered from Tumblr’s demise.

  • Madison Malone Kircher is a senior writer at Slate and co-host of ICYMI. She was previously a staff writer at New York magazine, where she covered internet culture and edited New York’s Approval Matrix. Her work has appeared in Vogue, Vulture, and the Cut. Madison lives in Brooklyn, where she regularly drops her phone on her face watching TikToks in bed.