Chance the Rapper’s take on the iconic Kit Kat jingle—following in the footsteps of Carrie Underwood, Shawn Colvin, and others—has a lot going on. In the new “Halloween Break” TV spot for the candy company, Chance is costumed as a lion, perusing the candy aisle. Within 10 seconds, he’s listening to a Kit Kat bar featuring “Chance the Wrapper” sing a slower, more soulful rendition of “Give Me a Break” for him and other customers in the store to hear. (A child also dressed as a lion cracks up, while his mother looks on bewildered.)
The commercial, in other words, is a mix of cute, corny, and (mostly) bizarre. But at least Chance still gets to don that third mixtape hat. And fortunately, his performance on Fallon Monday night was a whole lot better than this jingle.