The music video for “Wow” takes its title to heart. In addition to Beck’s beloved dance moves, the new video showcases a series of surreal surprises, intermixing footage of horse-straddling cowboys, floating children, blooming roses (with eyes), and other compellingly weird images. Also: Beck’s own children Cosimo and Tuesday Hansen. As directed by Beck and Grady Hall, the video is a blend of old-fashioned and abstract, one that’s at once disorienting and harmonious—an ideal fit for the song’s trippy vibe.
“Wow” first dropped back in June to a very positive response, with fans welcoming Beck’s first new song since “Dreams.” His most recent album, Morning Phase, won the Grammy for Album of the Year, but it was a slower, moodier effort, a genuine change of pace. “Wow” is anything but slow—and now, with this video to back it up, it’s a fun, wacky return to classic form.
According to Stereogum, Beck’s next album is due Oct. 21.