Brow Beat

Jimmy Fallon and Jason Sudeikis Turned The Price Is Right Into a Drinking Game

The Price is Right features a wide array of pricing games, but Plinko, the board that lets contestants drop plastic chips into slots for cash prizes, has always been a particularly popular attraction. Now Jimmy Fallon’s adapted the game for his own prankish ends, and the result is “Drinko,” a wise-cracking, animatronic board that replaces those cash prizes with some ill-considered cocktails.

Fallon inaugurated the board with Jason Sudeikis, and watching the two glug down an assortment of gross libations—bubble tea with wine spritzer, anyone?—is a hilarious, if stomach-churning, experience.