• All Goody, All the Time

  Posted Monday, March 23, 2009 7:28 AM | By June Thomas
  
  
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  I've been in Britain for a week now and really should be accustomed to the idiosyncratic standards of the mainstream U.K. press, but nevertheless I was surprised to wake up Sunday morning to hear the announcement of reality-TV star Jade Goody's death lead the BBC newscast. (This on Radio 4, the Beeb's flagship "intelligent speech" channel.) A Monday-morning trip to the corner newsagent confirms that Goody has received the full Princess Diana treatment—Stephen Fry, whose connection to Goody seems to have been appearing on a chat show with her "a year or so back" provided a very convenient sound bite, calling her "a kind of Princess Diana from the wrong side of the tracks." All the tabloids devote their covers to the "news" of Goody's death, as do several of the broadsheets. (The Times relegated Goody to a small reefer in the margin of its front page, but it stuck with the prevailing mood of ghoulishness by splashing a photograph of Sylvia Plath with her baby son Nicholas under the headline "Sylvia Plath's Son Commits Suicide.")
  
  Although I grew up in a tabloid-reading British home, I'm shocked by the papers every time I come back here. The red-top tabs now seem to be pretty much devoid of news, with 95 percent of the paper devoted to stories about reality-show contestants, members of third-rate singing groups, and footballers' wives. And as the Goody treatment shows, the broadsheets are by no means immune. (Lest you dismiss the tabs as marginal nonsense, remember that the combined circulation of Britain's five "quality papers" is less than that of the Sun, the most popular tabloid.)
  
  What seems weird, though, is that almost all the tabloid targets are female. Perhaps it's an odd corollary to the children's book phenomenon in which girls will read about boys, but boys won't read about girls: Male tabloid readers will happily flip through pages of fluff about pretty young female celebs, as will women readers, but readers with Y chromosomes won't hand over 30p for a paper full of stories about celebrity studs.
  
  Of course, the American press isn't altogether immune, either. I notice that the New York Times has done more stories on Jade Goody than it has on Nick Clegg, the leader of the Liberal Democrats, the party that won 62 seats in the 2005 British election.
  Filed under: celebrity, Britain, Tabloids, jade goody, uk, press
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