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Hmmm, the top 10 worst political campaign ads ever? The bottom 10, I guess you'd say? Rachael, yer on:
10) OK, in the spirit of comity, let's start with an attack ad against a Republican, Colorado Rep. Marilyn Musgrave. I know you'd agree she's kinda out there, what with her famous charge that the number-one threat facing America is gay marriage. Still, this '04 ad featuring a Musgrave impersonator picking the pocket of an American soldier in the middle of a firefight is beyondo. (I also much enjoyed a ridiculous '06 radio ad against Musgrave that I can't find a link to, blasting her for leaving the scene of a fender bender: "Hit and run, cut and run; that's Marilyn Musgrave.'' Whatever.)
9) One classic of the genre is the Willie Horton ad—murdering black inmate turned loose!—that George W.'s daddy ran against Michael Dukakis in '88. Thanks to Al Gore, who raised Horton's early release from prison as an issue during the Democratic primary.
8) And Gore knew from negative campaigning, too, because that's how his dad got taken out. Richard Nixon ordered a political hit job on Tennessee Sen. Albert Gore Sr. over his opposition to the Vietnam War. So in 1970, his opponent used the racist shout-out "Bill Brock Believes the Things We Believe'' on highway billboards, referring to Gore's refusal to sign the segregationist Southern Manifesto.
7) In that same vein, can't exclude this lovely George Wallace ad from '68.
6) Or the attack on Vietnam vet Max Cleland's patriotism by Saxby Chambliss, who looks like he's going down on Tuesday.
5) The Swift boat lies about John Kerry still make me bananas.
4) But the ads Jerry Kilgore ran against death penalty opponent Tim Kaine in their '05 Virginia gubernatorial race backfired, just like Dole's "Godless'' ad has. Particularly offensive was the Kilgore ad claiming that Kaine would keep even Hitler from paying the ultimate price. Oh, and Kilgore gave the whole thing an extra kick by first airing it on Yom Kippur.
3) Republican Doug Forrester's '05 ad against Jon Corzine in the New Jersey gubernatorial race used a quote from the ex-Mrs. Corzine that the louse had "let his family down, and he'll probably let New Jersey down, too."
2) Will Hillary's 3 a.m. ad stand the test of time? I think so.
1) But still the champ: The "Daisy'' ad LBJ ran in '64 against Goldwater, who in light of his daughter's revelation that he helped her get an abortion a few months before her wedding might now be considered too socially liberal to be nominated by his party.
So is my list skewed by partisanship, or have there been equally appalling attacks by more Democrats than are leaping to mind? I would have included the "John McCain has a black love child' push-polling ahead of the 2000 Republican primary in South Carolina, but technically those weren't ads—and aren't some of the guys who masterminded that smear working for him now? I am thinking I should have found room for the one with the blonde babe telling Tennessee's Harold Ford to call her, but if I go beyond 10, I'll be at this 'til Election Day.
Given how many of these doozies played to racial fears, maybe the fact that McCain's ads haven't been even as overt as Hillary's 3 a.m. ad in that regard means his advisers didn't think they would work, so that's a hopeful sign. And while five of these 10 lulus hit their mark, most of the recent ones did not, so let's pray this turns into an honest-to-God trend.
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Like W., I squint when I'm puzzlin' -- and so have whole new frown lines from trying to make sense of the McCain-Palin game plan. Last night, though, while watching Saturday Night Live, the light finally dawned: They have either a) totally given up; b) lack the common sense God gave a moose (a creature that will forget you are there if you duck behind a tree for three seconds); or c) have a vice-presidential nominee more interested in her close-up than in closing the deal with voters.
Only that last one would explain how much Palin was enjoying grooving on TV while Amy Poehler did the "Sarah Palin rap,'' to lyrics like "I'm Jeremiah Wright cuz tonight I'm the preacha, I got a bookish look and you all hot for teacha.'' For me, this shined a whole new (softer, but also dimmer) light on all her mugging and smiling while whipping crowds up with hateful distortions about Barack Obama. Because there she was, mugging and smiling while Poehler stopped just short of grabbing her crotch, Eminem style, and rapped that McCain's "smile be creepy.'' So...maybe girlfriend just likes the camera? Like you, Emily, I was squirming through the whole first skit, too -- only I was thinking oh, how demeaning for Alec Baldwin.
Remember when Al and Tipper Gore did that hot tub skit on SNL - and how clear that made it that he really wasn't going to run in ‘04? I had that same feeling watching Palin - that no one who thought they had a serious shot would be so comfy so far over the line.
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Rachael, I don't guess I know that many people who think of themselves as intellectuals—or would say so out loud, at any rate, no matter how much they love kicking around ideas. (My mom described me that way once, in anger, and it was soooo not a compliment. "Who died and made you Lionel Trilling, missy?'' was the drift, and doubtless with good reason.)
I did work for an intellectual at one point—and I know this because he spoke of it constantly; in fact, he talked so much about his own heapin' helpin' of smarts that one wondered, as he would have said, how wide-ranging his great thoughts really were.
Public intellectuals in recent political life? Obama would be the first in the White House since ... Woodrow Wilson? (Or can a rip-roaring racist ever qualify as such?) Otherwise, we've had Pat Moynihan, by any standard, Al Gore, as a great prophet and popularizer of science and technology he was quick to grasp the significance of, Bill Bradley in his own mind, thanks to John McPhee, and uh ... not Bill Clinton, though he is definitely 10 kinds of smart. I guess no Republicans spring to mind because they've been running against the Ivory Tower crowd for as long as I can remember.
What does it even mean to be living the life of the mind in this moment of the body/age of the Internet/time of the more, faster, ruder, and right now? I had a French boyfriend—yes, this was after the war—who defined an intellectual as anyone compelled to "passer des nuits blanches'' for the sheer pleasure of it, in the grip of a book. But to then brag about it? Pas sexy, even in France. And in this country, our challenge seems to be to find that middle ground—your favorite spot, Rachael—between pride in mediocrity and pointless showing off. Aspiring to know more should be a given and shared goal rather than, as you say, just another way to divide us into haves and (ha-ha, you down there) have-nots.
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Kathleen Parker says her fellow conservative Sarah Palin has exhausted her cringe reflex, and I hear her on that. Mine has been overtaxed for years. Remember the presidential debate for which some malevolent (or high, maybe?) makeup artist painted Al Gore orange? In the privacy of my living room, I listened to most of that one with my sweatshirt pulled up over my eyes because it was too painful to watch. At the first presidential debate in '04, in Miami, I even had to look away from George W., about whom I am not aware of ever having had an admiring thought, because watching him flounder around babbling that being president, well, "it's hard work ... it's hard work ... it's hard work'' just felt cruel. So am I hoping that both Palin and Joe Biden do well enough tonight that I won't have to avert my eyes? No, because my comfort level isn't the point; their competence is. No, because even the most lopsided debate can help the perceived loser more than the supposed winner; there are no straight lines between cause and effect in politics, which I have to admit is part of the attraction, warped as that may be. No, because women have the same right to be underprepared that men have always had. And no, because voters make me even more nervous than candidates do, so whatever happens tonight is still just the prelims.
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